Develop, and implement comprehensive social media posting plans aligned with the overall marketing strategy.

Monitor, and analyze social media metrics to adjust strategies and improve performance.

Develop, and implement comprehensive social media Oversee SEO and SEM tasks, collaborating with the marketing teams/vendors to optimize content and campaigns.

Update trends and algorithms to ensure optimal search engine performance.

Generate regular reports on key digital marketing metrics, providing insights and recommendations for improvement.

Present findings to the management team, highlighting successes and areas for enhancement.

Identify and pursue PR and broader marketing opportunities to increase brand awareness.

Optimize landing pages for lead generation and improve overall website performance.

Develop and implement retargeting strategies to engage and convert website visitors.

Analyze data to refine retargeting efforts and improve conversion rates.

Planned, executed, and optimized email marketing campaigns to nurture leads and maintain customer engagement.

Segment email lists based on behavior and demographics for targeted communication.

Manage the social media team members, providing guidance and support to ensure consistent brand messaging across all channels.

Report directly to the founders. Regular communication and collaboration with other departments will be essential for the successful execution of marketing strategies.