As our Vice President of Content Strategy, you will establish a global creative strategy, direct a creative team, develop and execute multi-channel communications, and ensure brand standards are maintained at every touchpoint.

• Create a content roadmap and ensure copy relevance and effectiveness in collaboration with technical, legal, and business stakeholders.

• Devise strategies and lead the team in creating consistent, meaningful content across our website and social media platforms to improve engagement.

• Plan and implement the content and SEO strategy for our educational hub (Company's Academy) and our social media accounts to increase brand awareness.

• Build an integrated marketing communications strategy based on the marketing funnel stages and lead the Content team in executing it in collaboration with the Marketing team.

• Deploy various analytical tools to monitor and evaluate the company’s content performance, analyze the results, and revise plans accordingly.

• Refine our public relations and thought leadership efforts to establish our position in the market and grow brand awareness.